Knowwhat
your
customers
want

We get people. What they do. Why it matters. What that means for your business.

We decode behaviour so you can lead with confidence, not assumptions. No fluff. Just sharp insights that drive action.

Insight starts with people.

We turn real understanding into ideas that move you forward. Whether it’s shaping strategy, sparking innovation, or refining experience, we uncover the truths that drive action - and bring clarity to what comes next.

What we do

Customer Experience

Your customers are talking. 

We help you hear what matters.

Customer feedback is everywhere - but real understanding is rare. We help you uncover what customers truly value - so you can design products, services, and experiences that hit the mark. Our Voice of Customer solutions go beyond feedback to deliver clear, actionable insight that drives relevance, loyalty, and growth.

Turn feedback into action
Your customers are talking. 

Insight Communities

We don’t just listen.

We stay in the conversation.

Online communities give you a front-row seat to your customers’ world. We build spaces where people share openly, think deeply, and help shape what comes next. It’s real-time access to real people - so you can test, learn, and build products, services and experiences they actually want.

Step into the conversation
We don’t just listen.

On-Demand Market Research

Insight when you need it.

Strategy when it counts.

Speed matters – but so does depth. In a world moving at speed, businesses need answers that are fast - but never shallow. Our on-demand research flexes to fit your needs, from quick-turn questions to complex strategic challenges. We combine human intelligence with agile delivery to give you clarity when it counts - so you can move faster, think smarter, and stay ahead.

Make smarter moves
Insight when you need it.

Syndicated Research

We track what’s changing,

so you can lead what’s next.

Syndicated research shouldn’t just deliver scores - it should deliver clarity and help you shape what’s next. We go beyond the numbers to reveal what’s shifting in your category, what’s driving behaviour, and where the opportunities lie. Our syndicated studies evolve with the market, turning tracking into traction - so you can move with confidence, not just measure performance.

See what’s shifting
We track what’s changing,

Digital Journey Intelligence

We follow the journey,

so you can shape what comes next.

Digital journeys reveal more than clicks - they uncover intent, friction, and opportunity. We track how your customers move, where they drop off, and what drives action. But we don’t stop there - we also analyse competitor journeys, so you can benchmark performance, spot gaps, and stay ahead of the curve. Whether you're refining experiences or anticipating market shifts, our intelligence helps you act with precision and lead with confidence.

See how people decide
We follow the journey,

We exist to make sense of people.

Because business doesn’t make sense without them.

In a world full of noise, hype, and half-truths, we cut through with sharp insight and real understanding. It’s not just what we do. It’s why we’re here.

See what drives us
We exist to make  sense of people.

What it’s like to work with Platform One.

We could tell you what we do – but it’s better coming from the people we work with. These are the real stories, straight from our clients, about what it’s like to team up with P1. The clarity, the momentum, the “finally, someone gets it” moments. It’s not just about outcome – it’s about the experience along the way.

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We chose Platform One due to the ease of doing business, matched with a professionalism not seen enough these days. They are always ready to assist & improve, using initiative to pre-empt improvements or highlight areas of concern. Nothing is ever an issue; being multi-branded we have many different requirements and Brand-specific needs, however this has never been a problem. And the efficiency of completing tasks is exceptional.

Ben Neal

Ben Neal

GM, Aftersales - Australia & NZ

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Our collaboration with Platform One was established several years ago, and we are very satisfied with this partnership. We would like to highlight the commitment and high level of expertise of our account managers, whose availability and kindness are a major asset in supporting us with the delivery of our projects. Platform One is an essential tool that enables us to conduct highly diverse customer studies (both quantitative and qualitative) with great speed and responsiveness. It is crucial for capturing insights from our clients, which helps us anticipate their needs and refine the launch of our future products and services.

Estelle Lelong

Estelle Lelong

Head of Customer Community

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Three years ago, we created our consumer community. Today, it’s a real success: the community has grown, and we’re gaining more insights than ever before. This approach allows us to quickly survey our target audience, increase our efficiency, and develop our expertise. We also owe this success to the invaluable daily support of the Platform One team. Their availability, responsiveness, and expertise have been essential in moving the project forward. We extend our deepest gratitude to them. Today, HomeLab is much more than a research tool: it’s a true strategic lever for Schmidt Groupe.

Cassandre Barthelemy

Cassandre Barthelemy

Research Executive

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Platform One has been our Voice of Customer partner for nearly a decade, and their impact has been invaluable. They’ve helped us build and embed a program that delivers real-time insights, drives action, and continually improves our customer metrics. It’s not only strengthened customer loyalty and informed better decisions - it’s also supported our brand reputation and helped shape key business initiatives. Platform One is more than a provider - they’re a true partner, evolving with us and adding value every step of the way.

Lee Chadwick

Lee Chadwick

Chief Executive Officer

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Platform One has been helping us run our online community for 10 years. The team provides excellent advice and support in the management of our community as well as other ad hoc projects. Our customer panel is an extremely valuable source of insight for us and we believe the quality of the insights gained are far more considered than panel participants because they have ‘skin in the game’ and because membership is by invitation only there is a greatly reduced risk of bots and ‘professional respondents’ whose main motivation is to sign up for the rewards rather than contributing to valuable insights which help inform business decisions.

Sarah Dixey

Sarah Dixey

Principal, Customer Research & Insights

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We have worked with Platform One since 2018. In that time, our research community has grown in size, engagement with our community members has increased, as well as the volume of projects and stakeholders we are able to support across Scentre Group. Customer feedback from our research community has underpinned our planning process, ensuring we deliver activities and experiences that customers really want. It also allows us to test and measure our communications and initiatives, developing a deep understanding of what resonates with our customers. In turn, this encourages them to visit our Westfield destinations more often and for longer.

Emma Gillingham

Emma Gillingham

Group Manager Research

The integration of the new survey system with Platform One as our customer experience provider has been outstanding. The transition was seamless, and the platform's intuitive design has significantly improved our ability to gather and analyse customer feedback. Platform One's tools, especially the enhanced reporting features, have provided us with deeper insights and richer verbatim responses, allowing us to better understand and address our customers' needs. The collaboration has truly elevated our CX strategy, and we’re already seeing positive results in both engagement and satisfaction metrics. It’s been a game-changer for our team. The Platform One team was exceptional throughout the entire setup process. They provided clear guidance, were highly responsive to our needs, and ensured a smooth and efficient implementation. Transitioning from a provider with whom we had partnered for over 10 years was seamless and stress-free, both for our automotive business and our Dealer Network. The change has been warmly embraced by our Dealer Network, reflecting the success of the transition.

Kristina Dujo

Kristina Dujo

Franchise Experience Manager

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It starts with us.

People aren’t just what we understand - they’re who we are.

Curious minds. Sharp thinkers. Good humans. We back each other, challenge each other, and grow together. Because great insight starts with great people - and that’s what makes the work matter. 

Take a peek inside
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We are thought leaders.

See our latest insights

View all insights
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Food, Alcohol and Skincare: Gen Z’s New Wellbeing Paradigm

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People first. Insight always.

Let’s talk